GOOGLE NEWFRONT | PIER 57 NYC | MAY 5, 2025

On Monday, May 5, Google kicked off NewFront week (and upfront season) with their first of three mega-sized offerings to advertisers, the Google NewFront. Touting the AI-powered capabilities of DV360 to help advertisers consolidate and target ad spend for maximum returns, Google executives were joined by brand partners from YouTube, NBCUniversal, Discover Card, Costco and Clorox to underscore the powerful connections between CTV and commerce.